The Queens-award winning business and leading British manufacturer, Denis Wick Products Limited, has appointed Steven Greenall to its board of directors. Denis Wick, who turned 90 earlier this year, has also retired as a director of the company that he founded fifty-three years ago.
Steven has built an outstanding reputation in the music industry as the Founder and CEO of Warwick Music Group, also winners of the prestigious Queens Award for Enterprise, and the company behind the best-selling and carbon-neutral plastic musical instruments – pBone, pCornet and pTrumpet – which have sold over 500,000 units in sixty countries world-wide. With a background in innovation, entrepreneurship as well as venture capital, he brings a wealth of experience and commercial insight to the board.
CEO of Denis Wick Products, Stephen Wick said, “We are thrilled that Steven is joining us on the board. It is good to know that we have someone with Steven’s breadth of experience of the music industry to help take us to the next level.”
Steven Greenall added, “I am honoured to join this iconic British mute and mouthpiece manufacturer. It has established a world-wide reputation over more than half a century and is known and loved by brass players everywhere. Having forged a close working relationship with Denis, Stephen and Brian over a number of years, I am looking forward to help build on the company’s legacy of providing high-quality and precision-engineered products that meet the needs of brass players at all levels.”
Steven will continue his roles as CEO of Warwick Music Group and Board Chair of the UK’s Music Industries Association.
About Steven Greenall
Steven has over twenty years’ experience working in the music industry after graduating with degrees in Electrical Engineering and a Masters in European Cultural Policy from the University of Warwick, where he now serves as a Course Tutor and Visiting Lecturer.
He joined leading Midlands venture capital firm Midven as an investment director and entrepreneur-in-residence from 2010 until 2015 qualifying as an Associate of the Chartered Institute for Securities & Investment before leaving with an investment from Midven’s Exceed Fund into his own business, Warwick Music Group, where he is CEO and Founder.
Based in North Warwickshire, the company manufactures carbon-neutral musical instruments that make the joy of music accessible, sustainable and fun with operations in the UK, EU, US and Asia. They have sold in excess of 500,000 instruments into 60 countries predominantly to schools and consumers, are a DIT Export Champion and winner of the prestigious Queen’s Award for Enterprise (Innovation).
He was elected as a board director for the UK music industry trade body (Music Industries Association) in 2019 becoming its chair in 2020 and is frequently interviewed or invited to present lectures on cultural entrepreneurship, sustainability, music education and the future of the music industry.
Steven lives in Warwickshire with his wife, Kate, their three young children, two ponies and faithful labrador, and enjoys coaching his local youth rugby team at the weekends before heading to the Coventry Building Society Stadium to watch his beloved Wasps RFC.
